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How it works

ASEAN Startup Awards is a regional competition that is part of the Global Startup Awards, which is a global competition that recognizes the best talents of the global startup ecosystem.

The process of the competition consists of 6 phases, which are described below.


We start by opening up public nominations on the national level. This means that anyone can nominate anybody – just as long as they fall within the guidelines of each nomination category.

In order to participate in the competition, the nominee has to finalize their application. Our competition team then goes through the list and gets each nominee to confirm their participation in the awards, so that we can proceed to shortlisting.




Together with our extensive national and regional advisors, we work to determine the top 5 nominations in each category in each participating country.

Once selected, the top 5 shortlisted nominations in each category will be announced as finalists, who will run to compete on the regional level.



Once the nominations are in, we turn to the national communities and ask them what they think. Public voting is equivalent to one jury vote. This is not a popularity contest but it is important that we get an indicator of how the national communities perceive the nominations.



The jury members will rank each finalist according to the information presented to them. This information is obtained directly from the nominee. Regional jury members selected by the Country Partners and regional HQs will determine who wins in a specific award.



The combination of public voting and the voting of the regional jury will determine the regional winners, who will be announced at the Regional Grand Finale.



At the end of every second year, we host the bi-annual Global Startup Awards where we place the regional winners from our eight baseline categories against each other, to determine who deserves to be the very best throughout all of our regions.

As we select our nominations from the regional winners, we already have a ‘shortlist’. From this shortlist, we gather the very best jury members from around the world and throughout our entire global network, which allows us to to decide our global winners.


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